E-town festival aimed at entrepreneurial-minded

Commander Chris Hadfield one of new festival’s headline speakers

Edmonton — Former space station commander, and currently the hippest Canadian alive, Chris Hadfield. Bitly chief scientist Hilary Mason. Former West Jet CEO Sean Durfy. Renowned Silicon Valley venture capitalist and former chief Apple evangelist Guy Kawasaki. Not to name drop but these are some of the headliners behind the September 12-13 debut of Edmonton’s newest festival — one targeted at the entrepreneurial-minded.

Throw in the Barenaked Ladies and you have E-town, a new two-day festival designed for those who get excited by innovation, change and disrupting common thought. Festival/conference goers will be inspired by leading-edge keynote speakers and have a chance to network with like-minded individuals in thought-provoking sessions.

“E-town is about inspiring us to think about technology and humanity, business and environment, public policy and innovation, and entrepreneurship and how we change our world,” says Brad Ferguson, president and CEO of Edmonton Economic Development Corporation, which heads a group of organizations behind the festival, including Entrepreneurs’ Organization, Alberta Women Entrepreneurs, Startup Edmonton, Edmonton Executives Association, Junior Achievement and TEC Edmonton. “Edmonton is a hotbed of entrepreneurs and start-ups, so there is no better host city for the inaugural festival to bring together entrepreneurs.”

For $299, festival/conference goers will be exposed to a calibre of speakers rarely seen in Western Canada. E-town, created around innovation and entrepreneurism, is carving a niche in festival city’s calendar. In the long term, organizers plan to grow the festival into a five-night event hosted around the city and attract an audience from outside the Capital Region. Tickets to the Barenaked Ladies concert only are available for $49.